Understanding the remarkable connection between technology and people

  • Keynote Speaker

    Mike Saunders is an international keynote speaker and expert in social media, digital customer experiences and enterprise social business.

SMART-Customer-Experience

Designing a SMART Customer Experience

The digital world has disrupted our marketing worlds and changed the way business communicates with its customer. Social media has opened the door to two-way conversations, data gives us a better understanding of our market and mobile makes our message more accessible to the general consumer. Over the past few years we have placed much [...]

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Four leadership lessons I’ve learnt first hand

Three years ago I started DigitLab, and with it I began leading people. I wanted to lead a team instead of manage them.  I believe that people are at their best when they are happy, challenged, inspired and a part of a bigger vision. I have always believed it – now was my opportunity to [...]

Digital-Customer-Experiences

Using digital to delight your customers

Customer centricity in business the art of making the customer the centre of decisions and processes in your business. Steering away from a product focus which aims to produce and sell products, a customer centric business looks at the needs of customers and solves them. The product literally sells itself because it solves customers problems [...]