Archive | SEO
07
Jun

Content Strategy: Keeping it fresh

By • June 7, 2011 • Google, Online Branding, SEO, Social Media • Leave a comment

A while ago I posted an article on the DigitLab blog that spoke about the need to use fresh content in your online marketing strategy. I believe this is one of the most integral elements of any successful marketing campaign. Keeping this in mind I decided it would be worthwhile to share a few comments [...]

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29
Mar

Google Chrome users are getting a more personalised view of the internet

By • March 29, 2011 • Google, Internet Marketing, SEO, Social Media • 2 Comments

Internet users are starting to leave Firefox and have started using Google Chrome. Google Chrome is fast becoming a preferred internet browser by many of the internets influencers and power-users. So lets look into how this will impact your SEO efforts in attracting the attention of influential internet users. Starred/Bookmarked Results are appearing on the font page [...]

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28
Sep

How social media affects Google search results

By • September 28, 2010 • Google, Online Branding, SEO, Social Media • 1 Comment

Google is still the primary place that people go when looking for something online. Social media has become the number one activity on the web. The reason social media had become so popular is because it is a natural extension of who we are. We are social people, our social circles define us, encourage us [...]

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14
Sep

Looking at SEO for Youtube

By • September 14, 2010 • Google, SEO, Social Media, YouTube • 1 Comment

Creating video material for YouTube is a great way to promote products and services through the internet. Video has become a primary way that people like to experience the internet. In fact in South Africa, YouTube is climbing the popularity charts and has recently become the 4th most visited website by South Africans. YouTube also [...]

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06
Apr

What on earth is a Facebook Community page?

By • April 6, 2010 • Facebook, SEO, Social Media • 1 Comment

The biggest question I am asked as a social media coach has been “what should I use to promote my business? A page or a group?” Well now we have something new to consider: Facebook Community Pages What it looks like and why have one? A Community Page looks and feels exactly like a normal [...]

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05
Mar

Great search engine ranking comes from great content

By • March 5, 2010 • Google, Internet Marketing, SEO • Leave a comment

The role of a search engine is to provide the searcher the most relevant content. So naturally it makes sense that you should do well by simply providing content on the internet that is relevant to your target market. I recently read an article that was retweeted by @QuirkEducation from Daily SEO Tip that made [...]

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14
Jan

Will your domain names ‘stick’ in the mind of your clients?

By • January 14, 2010 • Internet Marketing, SEO • Leave a comment

Is your internet portfolio sticky? Does your domain name stick in the mind of your clients, or even better, your future clients? Researching the available names for your product or service can be tiresome and confusing because of the different views expressed all over the internet. My advice (to add to the confusion) would be [...]

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06
Jan

SA’s Top 20 Websites: What South Africa want’s from the internet

By • January 6, 2010 • SEO, Social Media • 1 Comment

The top twenty most visited websites by South Africans, as provided by Alexa, show us that South Africa internet users are interested in information, fun and money. Information Looking for something? Search is still the primary point of a South African internet user with large portions of usership is driven towards Google. Yahoo may add [...]

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05
Apr

A Small Website is Sometimes the Best Website

By • April 5, 2009 • SEO • Leave a comment

I have just finished working a a great project. A very small four page website with a very simple but effective objective. Too often I see a small company, and even some larger companies, try to do too much on the web. Yes, I agree that the internet is a great tool for business and [...]

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