Tag Archives: Creative Campaigns

New Keynote on Social Media – Consumer 2.0

I am happy to announce that almost a years worth of ideas and concepts are neatly wrapped up in my latest keynote presentation. Consumer 2.0 The past ten years have seen the world move closer and closer to a digital existence. The boomer generation confidently lead to way by integrating our lives with electronic banking, [...]

Touch Durban and Currie Cup Case Study

Touch Durban is a new Durban events guide that lives on Twitter. The project was launched two months ago and recently featured among the Top 10 South African Twitter Trends. Touch Durban saw the opportunity to leverage the Currie Cup by doing something that can only work on a social media platform. They supported another [...]

Looking at SEO for Youtube

Creating video material for YouTube is a great way to promote products and services through the internet. Video has become a primary way that people like to experience the internet. In fact in South Africa, YouTube is climbing the popularity charts and has recently become the 4th most visited website by South Africans. YouTube also [...]

Mike Saunders and Barrie Bramley talk about Social Media in South Africa

I spent last week in Johannesburg and had a chance to chat to Barry Bramley about social media in South Africa. Barry has since put our conversation down on a podcast which captures a few clear points about social media. Bearing in mind alot of the content here is just my opinion but we looked [...]