Tag Archives: facebook advertising
08
Jun

Mike Saunders and Barrie Bramley talk about Social Media in South Africa

By • June 8, 2010 • Social Media • Leave a comment

I spent last week in Johannesburg and had a chance to chat to Barry Bramley about social media in South Africa. Barry has since put our conversation down on a podcast which captures a few clear points about social media. Bearing in mind alot of the content here is just my opinion but we looked [...]

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11
May

Measuring marketing effectiveness with Facebook

By • May 11, 2010 • Social Media • 4 Comments

Facebook has recently announced new analytic measurement platforms that will make it easier to justify the marketing power of social media. Facebook Insights: The new and improved insights platform for measuring the activity on your Facebook pages has added a few interesting points: 1) How many people have hidden your updates from their Live Feed? [...]

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10
Mar

Advertising Online: Are all your eggs in Google’s basket?

By • March 10, 2010 • Internet Marketing, Online Advertising • 2 Comments

Advertising online seems to be fairly straight forward. You call your Google Adwords Consultant and ask him/her to place some advertising around a few of your favorite keywords. This often generates the traffic results you are looking for and you can rest easy. I would like to suggest 3 points that may start you on [...]

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