Tag Archives: google adwords
11
May

Social Networks and Brand Value

By • May 11, 2010 • Online Advertising, Online Branding, Social Media • 3 Comments

This blog post is a reply to a comment made on Measuring marketing effectiveness of Facebook. The is always a big debate between internet marketers about the value of social media verses advertising on Google. In my opinion a successful internet marketing campaign will incorporate a balance of both advertising and brand building. 1) Google [...]

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10
Mar

Advertising Online: Are all your eggs in Google’s basket?

By • March 10, 2010 • Internet Marketing, Online Advertising • 2 Comments

Advertising online seems to be fairly straight forward. You call your Google Adwords Consultant and ask him/her to place some advertising around a few of your favorite keywords. This often generates the traffic results you are looking for and you can rest easy. I would like to suggest 3 points that may start you on [...]

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