I love the internet. so many very intelligent people creating so many wonderful ideas. Just the other day and friend of mine drops a message into my Facebook Inbox and tells me about a project they have just launched. Word on the Wire is a search engine that searches trending search engines and displays a [...]
Tag Archives: Google
Three reasons to get into Google+
Google+ is taking the world by storm and just may become the social network with enough clout to give Facebook a run for its money. After joining Google+ a few month ago (you can see my profile here) I have had various conversations with social media peers and everyone seems to have differing views on [...]
Google Panda chews on fresh content
Google Panda is the latest update to Google’s Search algorithm. It basic role is to eliminate low quality websites from search engine result pages. Anton Koekemoer shows us in his blog post on Google Panda that the trick to working with Google Panda is to consider the user first. I think this is key to [...]
Google is looking at your social network to find great content
I have written about this before in How social media affects search results but it is worth repeating. Google is now looking at your social connections to decide which content will be valuable to you or not. For example, I will always prioritise leadership articles that have been retweeted by Keith Coats. The reason is [...]
Google Chrome users are getting a more personalised view of the internet
Internet users are starting to leave Firefox and have started using Google Chrome. Google Chrome is fast becoming a preferred internet browser by many of the internets influencers and power-users. So lets look into how this will impact your SEO efforts in attracting the attention of influential internet users. Starred/Bookmarked Results are appearing on the font page [...]
Looking at SEO for Youtube
Creating video material for YouTube is a great way to promote products and services through the internet. Video has become a primary way that people like to experience the internet. In fact in South Africa, YouTube is climbing the popularity charts and has recently become the 4th most visited website by South Africans. YouTube also [...]
Google has bigger privacy issues than Facebook
Everyone is talking about the privacy rights of Facebook at the moment but a very interesting statement was made by Mark Zukerberg in a recent interview: Let me paint the two scenarios for you. They correspond to two companies in the Valley. It’s not completely this extreme, but they are on different sides of the [...]
Social Networks and Brand Value
This blog post is a reply to a comment made on Measuring marketing effectiveness of Facebook. The is always a big debate between internet marketers about the value of social media verses advertising on Google. In my opinion a successful internet marketing campaign will incorporate a balance of both advertising and brand building. 1) Google [...]
What on earth is a Facebook Community page?
The biggest question I am asked as a social media coach has been “what should I use to promote my business? A page or a group?” Well now we have something new to consider: Facebook Community Pages What it looks like and why have one? A Community Page looks and feels exactly like a normal [...]
Advertising Online: Are all your eggs in Google’s basket?
Advertising online seems to be fairly straight forward. You call your Google Adwords Consultant and ask him/her to place some advertising around a few of your favorite keywords. This often generates the traffic results you are looking for and you can rest easy. I would like to suggest 3 points that may start you on [...]