Tag Archives: internet user
23
Nov

How valuable is your website in business to business purchasing decisions?

By • November 23, 2010 • Consumer 2.0, Online Branding, Social Media • 4 Comments

The invention of social media and blogging has left a big question unanswered in the online marketing realms. Just how valuable is a company website in business to business purchasing decisions? Well it seems that they are very valuable but not neccessarily influential in in the three stages of purchasing. This information comes from the [...]

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03
Nov

New Keynote on Social Media – Consumer 2.0

By • November 3, 2010 • Online Branding, Social Media • 1 Comment

I am happy to announce that almost a years worth of ideas and concepts are neatly wrapped up in my latest keynote presentation. Consumer 2.0 The past ten years have seen the world move closer and closer to a digital existence. The boomer generation confidently lead to way by integrating our lives with electronic banking, [...]

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14
Sep

Looking at SEO for Youtube

By • September 14, 2010 • Google, SEO, Social Media, YouTube • 1 Comment

Creating video material for YouTube is a great way to promote products and services through the internet. Video has become a primary way that people like to experience the internet. In fact in South Africa, YouTube is climbing the popularity charts and has recently become the 4th most visited website by South Africans. YouTube also [...]

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17
Jun

Twitter launches Twitter Places

By • June 17, 2010 • Social Media, Twitter • 1 Comment

Twitter recently launched Twitter Places, a technology that allows users to tell Twitter where they are in the world. The benefit for the user is simple. Their tweet now has more context. From twitter: When turning to Twitter to keep up with the current world cup soccer game, it helps to know where a Tweet [...]

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20
May

Google has bigger privacy issues than Facebook

By • May 20, 2010 • Facebook, Google, Social Media • Leave a comment

Everyone is talking about the privacy rights of Facebook at the moment but a very interesting statement was made by Mark  Zukerberg in a recent interview: Let me paint the two scenarios for you. They correspond to two companies in the Valley. It’s not completely this extreme, but they are on different sides of the [...]

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20
Apr

Is Facebook getting bigger than Google?

By • April 20, 2010 • Facebook, Google, Social Media • 1 Comment

A few weeks ago I wrote on the Ideat blog that Facebook had the potentional to become the King of the Internet. This was highlighted by the fact the Facebook had been the most visited website in the US a week or two earlier.More recently Facebook has become the most popular searched brand in the [...]

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06
Apr

What on earth is a Facebook Community page?

By • April 6, 2010 • Facebook, SEO, Social Media • 1 Comment

The biggest question I am asked as a social media coach has been “what should I use to promote my business? A page or a group?” Well now we have something new to consider: Facebook Community Pages What it looks like and why have one? A Community Page looks and feels exactly like a normal [...]

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30
Mar

Team Training in Facebook and Twitter Marketing

By • March 30, 2010 • Social Media Coaching • 1 Comment

The International Hotel School (IHS) hosted Mike Saunders for two days as he worked with IHS and members of the Three Cities Marketing team. The workshops took the candidates through a fun and strategic understanding of how to use Facebook and Twitter as a marketing vehicle. This is what some of the candidates had to [...]

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23
Mar

Forget teenagers! Generation X use social media in South Africa

By • March 23, 2010 • Generation X, Mobile, Social Media • 14 Comments

Bizcommunity posted an interesting article the other day that spoke about the Friendship 2.0 study that was commissioned by MWEB. The study showed a very interesting statistic: The average age of Facebook users in South Africa is 33; MySpace is 32; Twitter and YouTube come in at 31; and the youngest in the survey is [...]

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05
Mar

One-on-one Social Media Coaching

By • March 5, 2010 • Social Media Coaching • 5 Comments

“Ever stood facing the cold pool water when all that stood before you and the shock of the cold water was the commitment to jump? Of course you have. And your hesitancy was most likely being subjected to the taunting of kids already in the pool. Then you jump and there is a split second [...]

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