Tag Archives: mxit
28
Feb

Generation Y in South Africa – A Short Study

By • February 28, 2011 • Consumer 2.0, Facebook, Generation Y, Generations, Social Media, Twitter, YouTube • 21 Comments

Over the last month we ran a small study on Generation Y in South Africa. We interviewed 144 students with an average age of 18 years old. The gender split was 60% female and 40% male. As the size of the sample group is relativley small this can’t be seen as the final word but [...]

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23
Mar

Forget teenagers! Generation X use social media in South Africa

By • March 23, 2010 • Generation X, Mobile, Social Media • 14 Comments

Bizcommunity posted an interesting article the other day that spoke about the Friendship 2.0 study that was commissioned by MWEB. The study showed a very interesting statistic: The average age of Facebook users in South Africa is 33; MySpace is 32; Twitter and YouTube come in at 31; and the youngest in the survey is [...]

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05
Mar

One-on-one Social Media Coaching

By • March 5, 2010 • Social Media Coaching • 5 Comments

“Ever stood facing the cold pool water when all that stood before you and the shock of the cold water was the commitment to jump? Of course you have. And your hesitancy was most likely being subjected to the taunting of kids already in the pool. Then you jump and there is a split second [...]

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