Learn about social media in one-on-one or team executive coaching. Social media has become the most exciting shift in communication that business is currently experiencing. This shift spans across generational boundaries and has made a more convenient lifestyle for people as the socialize on the internet. Over the past year I have had the privilege [...]
Social Media Coaching for Executives and CEO’s
By Mike Saunders • November 23, 2010 • Internet Marketing, Social Media Coaching • 1 Comment
Touch Durban and Currie Cup Case Study
By Mike Saunders • October 30, 2010 • Case Studies, Social Media, Twitter • 2 Comments
Touch Durban is a new Durban events guide that lives on Twitter. The project was launched two months ago and recently featured among the Top 10 South African Twitter Trends. Touch Durban saw the opportunity to leverage the Currie Cup by doing something that can only work on a social media platform. They supported another [...]
Coaching the South African Presidency in Social Media
By Mike Saunders • June 15, 2010 • Social Media Coaching, Social Media Graduates • 6 Comments
Over the past few months The South African Presidency have been speaking about improving their communications to the South African public by getting involved in social media. In fact, I found out over twitter that this was a topic of conversation on 5fm a few days ago. I can confirm all the hype now after [...]
Is Facebook getting bigger than Google?
By Mike Saunders • April 20, 2010 • Facebook, Google, Social Media • 1 Comment
A few weeks ago I wrote on the Ideat blog that Facebook had the potentional to become the King of the Internet. This was highlighted by the fact the Facebook had been the most visited website in the US a week or two earlier.More recently Facebook has become the most popular searched brand in the [...]
What on earth is a Facebook Community page?
By Mike Saunders • April 6, 2010 • Facebook, SEO, Social Media • 1 Comment
The biggest question I am asked as a social media coach has been “what should I use to promote my business? A page or a group?” Well now we have something new to consider: Facebook Community Pages What it looks like and why have one? A Community Page looks and feels exactly like a normal [...]
Harboring a healthy skepticism for the internet
By Mike Saunders • March 31, 2010 • Internet Marketing • 4 Comments
I was thinking about the opportunity that exists on the internet the other day and I started to think about how many people have jumped into the internet and failed dismally. I think that this has happened because of a disregard of the hard work involved in running an internet marketing campaign or online business. [...]
Forget teenagers! Generation X use social media in South Africa
By Mike Saunders • March 23, 2010 • Generation X, Mobile, Social Media • 14 Comments
Bizcommunity posted an interesting article the other day that spoke about the Friendship 2.0 study that was commissioned by MWEB. The study showed a very interesting statistic: The average age of Facebook users in South Africa is 33; MySpace is 32; Twitter and YouTube come in at 31; and the youngest in the survey is [...]
Working for a great cause – LIV Village
By Mike Saunders • March 17, 2010 • Internet Marketing, Non Profit Organisations • 1 Comment
LIV is a Non-profit organisation that I have had the good fortune of working with over the past few months. LIV has a powerful vision and a unique take on how to solve the problem of widows and orphans in South Africa. Their vision is: LIV provides holistic residential care for vulnerable children with the [...]
Breaking through the clutter on twitter
By Mike Saunders • February 2, 2010 • Online Branding, Social Media • 1 Comment
Twitter has millions and millions of user profiles. Each profile is doing its best to promote their message to their followers. As you can imagine this has become a fairly competitive place to promote yourself. Lets look into a few tips to help your twitter to break through the clutter of tweets, twits, twerps and [...]
Get your custom facebook vanity URL now!!
By Mike Saunders • January 12, 2010 • Online Branding, Social Media • Leave a comment
Vanity URL’s in Facebook are a neccessity to effective social media marketing The ability to create your own custom URL’s for facebook have been around since about June in 2009 but for some reason the South African public have been slow to catch on. Custom URL’s are possibly the most important aspect of your social [...]
Blog Navigator
-
19JanSocial media strategy is more than Facebook, Twitter and Linkedin January 19, 2012 So often we miss the point of social media. We get caught up in the ...
-
13MarTop 20 Websites in South Africa 2012 March 13, 2012 Over the last few years I have been tracking the Top 20 most popular websites ...
-
30NovThree fantastic time management techniques that will change your life November 30, 2011 2011 is drawing to a close soon and as I look back I have been ...
-
01MayWhy social media and radio are best friends May 1, 2012 Birds of a feather flock together. The old saying rings very true when it comes ...
-
17AprBe honest and understand your customer – it makes them happier April 17, 2012 I have recently had a very frustrating experience with a company who sold me a ...
-
09AprLessons from a 30min conversation with Wikipedia Founder April 9, 2012 Last night I arrived in Lagos to present a session on social media strategy. I ...
Monthly Socially Speaking Newsletter
Mike's Tweets
Follow @mikeasaunders on Twitter



Connect with me