Internet users are starting to leave Firefox and have started using Google Chrome. Google Chrome is fast becoming a preferred internet browser by many of the internets influencers and power-users. So lets look into how this will impact your SEO efforts in attracting the attention of influential internet users. Starred/Bookmarked Results are appearing on the font page [...]
Tag Archives: social networking
Social Media Coaching for Executives and CEO’s
Learn about social media in one-on-one or team executive coaching. Social media has become the most exciting shift in communication that business is currently experiencing. This shift spans across generational boundaries and has made a more convenient lifestyle for people as the socialize on the internet. Over the past year I have had the privilege [...]
How valuable is your website in business to business purchasing decisions?
The invention of social media and blogging has left a big question unanswered in the online marketing realms. Just how valuable is a company website in business to business purchasing decisions? Well it seems that they are very valuable but not neccessarily influential in in the three stages of purchasing. This information comes from the [...]
Touch Durban and Currie Cup Case Study
Touch Durban is a new Durban events guide that lives on Twitter. The project was launched two months ago and recently featured among the Top 10 South African Twitter Trends. Touch Durban saw the opportunity to leverage the Currie Cup by doing something that can only work on a social media platform. They supported another [...]
Is social media changing the way we watch TV?
There are big questions about the longevity of TV alongside the competition of online media. Online video content has become so popular globally and in even in South Africa there seems to be a love for video content. Recently YouTube has broken into the top 5 most visited websites by South Africans. So the question [...]
How social media affects Google search results
Google is still the primary place that people go when looking for something online. Social media has become the number one activity on the web. The reason social media had become so popular is because it is a natural extension of who we are. We are social people, our social circles define us, encourage us [...]
Looking at SEO for Youtube
Creating video material for YouTube is a great way to promote products and services through the internet. Video has become a primary way that people like to experience the internet. In fact in South Africa, YouTube is climbing the popularity charts and has recently become the 4th most visited website by South Africans. YouTube also [...]
Does social media affect mobile marketing in South Africa?
There is so much to say here, but I will leave you with one of my most important observations. Social Media is the platform that companies can use to engage their mobile audience! ALL social media websites are mobile ready and they present a product to our consumers that is so integral to their daily [...]
A story about foursquare the next big social network
So the other day I sat down at a resturant about to have lunch. I decided (while I wait for the rest of my party to arrive) to check in on foursquare. On opening the app on my phone I recieved a suggestion from a friend about what to have for lunch. That was pretty [...]
RANT! Why you need to invest in Social Media
It has become abundantly clear over the last week that business needs to get proactive in understanding human engagement on the Internet. It is too late to simply respond to criticism or appraisal. There is a massive need to take the initiative in creating your online presence. I specifically haven’t used the word control because [...]